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CLTRE Club Learning Session #1 - Building Your Brick and Mortar Retail Business


We had the privilege of hosting an inspiring learning session with Roy Machado, founder and owner of Twelves Wax, as he took us on a journey through his 20 years of experience in the brick and mortar retail space. Roy shared his remarkable story and imparted valuable insights he gained throughout his entrepreneurial journey.


During the session, Roy recounted his personal story of building Twelves Wax from the ground up, shedding light on the challenges he encountered and the invaluable lessons he learned along the way. He revealed the highs, lows, and pivotal moments that shaped his success in the brick and mortar realm.


Drawing from his extensive experience, Roy offered practical insights and strategies for navigating the complexities of opening a brick and mortar store. He touched upon crucial aspects such as marketing tactics, inventory management, customer engagement, and the art of creating community within your space.


The learning session provided participants with a unique opportunity to gain firsthand knowledge from a seasoned entrepreneur who had successfully weathered the challenges of the retail industry. Roy's passion, expertise, and willingness to share his insights equipped the attendees with valuable tools and inspired them to overcome obstacles on their own entrepreneurial journeys.


Participants were able to tap into Roy Machado's wealth of experience in the brick and mortar retail business, benefiting from his invaluable insights. This was the perfect build up to session #2.

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Cynthia Ibarra
Cynthia Ibarra
Sep 01, 2023

How do I sign up for home ownership because I live in a place that I have a slam Lord and I am disabled I saw your ad on the news and I'm interested because I'm tired of running from people that take advantage of me I sit here and I fix up their places to make it healthy for me and get no compensation for what I do so I'm trying to get into my own place so I don't have to deal with this anymore

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